Facebook is a MUST

Facebook: A Valuable Piece of Your 2022 Marketing Strategy

January 14, 2022

As a business owner, you understand the importance of online marketing and depending on business type, Facebook can be a very valuable part of your marketing program.

With 2.9 billion active users (nearly half the globe), Facebook is the most popular social network. No matter what kind of business you have, most of your customers are likely to be on Facebook. What's more, 2/3rds of Facebook users visit a local business' page at least once a week. It's no wonder that 93% of marketers use Facebook. and 54% of them rank Facebook as the most important social network for marketers.

Facebook can help you magnify brand awareness, find new customers, nurture customer loyalty, increase website traffic, improve sales, and enhance customer service. One of the biggest struggles owners face today is understanding which ad type is best to meet their goals.

Here's a short list of some of the ad types on Facebook:

  • Image ads
  • Video ads
  • Poll ads 
  • Carousel ads
  • Slideshow ads
  • Collection ads
  • Instant Experience ads
  • Lead ads
  • Dynamic ads
  • Messenger ads
  • Stories ads

With this large list of ad types, it's easy to get confused - we understand! However, almost any business can do well on Facebook - from a local tea lounge, ecommerce store, hair salon, or landscaping business Facebook can be a very valuable piece of your marketing program.

This is where we come in to help - our Facebook trained experts are able to help you reach your business goals in 2022 and now is the time. Give us a call at (877) 628-7042 to review your company's strategy on Facebook going into the new year.

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